VGC Partners

PE🇬🇧 United Kingdom

Investment thesis

Invests in companies shaping the 'attention economy' across sports & entertainment (including gaming and fan engagement), content & IP, creator infrastructure and marketing services, applying PE discipline to a handful of high-conviction deals per year.

Notable portfolio

Kick GamePercivalBezelSproudNovelSuperAwesome

Sector focus

Sports & entertainmentGamingContent & IPCreator economyMarketing servicesConsumer brandsConsumer